The product of your choice comes with either white or ivory body colours, along with the same coloured front panels. The A. O. Smith ColourMatch System allows your water heater to match the colours of your bathroom. Call the A. O. Smith Customer Care Centre [1800-103-2468] to register your product within 60 days of purchase and ask for one of the Decorative Front Panel colour options which will be delivered to you at no cost. This option is available only once, on a purchase.